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Episode 45: How growing your knowledge grows your business

November 14, 2022

Knowledge is power. Growing your knowledge grows your business. There’s no secret the more you know the more you grow. You innovate, you ideate and you challenge more because you know more. Today’s episode is proudly bought to you by my signature membership, Superhero Marketing. Doors CLOSE tonight and you’re invited to learn how to become the number #one in your local community. Your time is now.




Hi guys, welcome to episode 45 of the podcast.

This episode is bought to you by my membership, Superhero Marketing. A place where I teach my members how to become the number one in their local community both online and offline. A place where an awesome community of business owners already exists waiting to cheer you on along the way! AND a place where all your questions are not silly ones. This is your go to marketing safe space to learn and implement solid tools that will help you grow your business to achieve great results.

Over the last week the doors to Superhero Marketing have been open. This is only the second time ever.

I have spent the last week, including today, when this episode comes out wildly in launch mode and it’s been a lot of fun. Tonight however, doors will close and will not open again until March next year.

So if you’ve been binging on everything I’m about and loving what I have to say and you feel called to make some bold moves in your business starting now…now is your time.

Energy is everything to me which is how I like to work and the reason I work with those that I do. It all comes down to energy and what you are drawn to. I try as much as possible to be that person you see on social media, you listen to here on the podcast and you learn from through my paid program, all the same person. What you see is what you get.

On top of that, if you read the content on my website, it should sound very similar to the way I talk. I’ve done this on purpose so that when you read what I have to say, hear me, head over to my socials, everything is in sync. This is because this is me. This is authentically me through and through and it never feels like work.

This is what I want to teach you. Teach you exactly how to seamlessly integrate your “everything” to do with your business so your clients are also drawn into your energy.

Energetics, I believe is what business is all about. What you’re putting out there you are getting back.

I want you to remember: your learning curve becomes shorter when you surround yourself with the right tools and the right people and I would love to welcome you into Superhero Marketing.

Knowledge is another power word, that I truly believe business is all about, and:

How growing your knowledge grows your business

It’s no secret that in order to be successful in business, you need to be knowledgeable about your zone of genius. The more you know, the more your business will grow.

Knowledge leads to innovation, and innovation is key to success in any field.

Innovation comes from two things: creativity and knowledge. The more creative ideas you have, the more likely it is that one of them will be a hit. And the more knowledge you have about what you need to do to grow, what’s happening in the world around you and make shit happen, the better equipped you’ll be to come up with those ideas in the first place.

So, it’s clear that if you want your business to thrive, then continuing your education is essential.

The business value of continuing education

In today’s competitive business marketplace, continuing education is no longer a luxury; it’s a necessity. Continuing to upskill and educate yourself can help you stay up-to-date on changes in your zone of genius, prevent burnout, and keep your skills sharp. Whether you’re just starting out in your business, or looking to make a mid-life career change, continuing education 100% HELPS you achieve your goals. Continuing education is an essential investment, and it pays dividends both personally and professionally. Don’t forget about that short learning curve.

Why you should never stop learning

One of the best things about being alive is that there’s always something new to learn. Every day brings opportunities to expand your horizons and deepen your understanding of the world around you. Learning can be both fun and incredibly useful, providing you with skills and knowledge that can be applied in your business and personal life.

I’ve learnt so much by investing in myself in so many different ways, around my house, how to be more organised, in my business 100%! I would not be sitting here right now doing what I am doing if I did not invest in myself – no way! A bi-product of this “continuing to upskill” is also my confidence. I’ve put myself in the right rooms with the right people that I want to be surrounded with and it’s paid off so much for myself personally as well. My confidence has continued to grow.

This is my wish for you inside the membership.

Superhero Marketing is for service-based businesses who want to be the number 1 in their local community, both online and offline.

When you join, your superhero success path looks like this:

Your superhero power: brand
Wise words: messaging
Audience Growth: elevation
Automation: ‘if’ and ‘or’
Conversion: irresistible offers
Content: social media
Selling: unsleeze the sell
PR: media
Influencer: power
Money: profit
Strategy: superhero status

Every month we will focus on each of these successes with implementation weeks so you get the most out of it!

Sounds like growth right!

My MISSION with Superhero Marketing is:

To create a superhero community of business owners who:

Bring their ideas to life with ease

Tell their stories to their community like no other

Know exactly where to position these ideas in a busy world

Make some serious money for themselves

AND LOVE what they do in the process

Small business owners are the backbone of the economy, and I’m here to demystify local area marketing to help you reach more customers

Doors close tomorrow night. Your time to act is now.

Remember: your learning curve becomes shorter when you surround yourself with the right tools and the right people.

If you have any questions about anything I’ve said, feel free to drop me a DM on Instagram @hayleykosborne which is where I hang out the most. I’m always up for a great chat.

xx Hayley

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